Vice President Global Demand Generation
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I am a results-driven marketing executive with experience in building brand equity, establishing data-driven marketing programs, and building world class teams. As a member of leading executive management teams and a trusted advisor to C-Suite executives, I have built global marketing programs that have consistently delivered revenue results. A motivational leadership style is what has enabled me to build teams that are driven by innovation and creativity, and which thrive in a corporate culture where team excellence is recognized and celebrated. I have effectively managed cross functional teams such as, sales, digital marketing, customer experience and development. This has culminated in building strategic go-to-market programs that include lead generation, channel marketing, brand awareness and thought leadership programs. I have embraced the transformational role of marketing as a revenue generating engine that is a critical component of the ongoing digital evolution.Specialties: BtoB & BtoC Sales & Marketing, Digital Transformation,Public Relations, Brand & Campaign Development, Social Media Strategy, Corporate Communications, Business Development, Strategic Planning, Advertising, Customer Experience Management, Product Marketing, Software as a Service Program Planning, Children’s Book Author.
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