Director, Digital Marketing
Government of Ontario is Government extending all kinds of information, facilities & well being of the citizens of Ontario.
As the Director of Digital Marketing for the Ontario Tourism Marketing Partnership I am responsible for development and execution of the Digital Strategy for the organization including the development, operations and evolution of a tourism consumer information system consisting of a B2C and B2B web site and call centre. I oversee development and execution of all online marketing/CRM initiatives including search engine marketing and optimization, online advertising and direct e-mail leading a team of digital marketing, creative and project managment professionals. I am responsible for managing external vendors including technology and advertising agencies in the development of strategies, ongoing operation and development.