Heather Martin Email Address

Senior Director, Strategic Marketing

NRG is an integrated power company. The Company is engaged in producing, selling and delivering electricity and related products and services in various markets in the United States.

Experienced leader with 15+ years experience and a proven record in strategic marketing, analysis, new market strategy development, structuring of renewable energy projects and co-marketing partnerships across different regions of the world.Currently Director of Marketing at NRG Energy, the largest independent energy company in the United States and the third largest solar developer in the world with a wind and solar portfolio that exceeds 4,500 MWs. Areas of expertise include branding, concepting and producing marketing campaigns in both online and offline channels, strategic planning, analysis, SEM, social media, UX design, customer experience and enterprise CMS. Experience ranges from Fortune 200 companies to agency expertise in technology, automotive and energy capacities - nationally and internationally.Proven builder and leader of successful cross-functional teams, departments and agencies. Responsible for creating and sustaining a successful brand and sales presence including selling and guiding concepts through complex organizations, working with international teams, gaining consensus for business cases, establishing and managing high-profile partnerships and staffing project teams to deliver end results.Connect with me here and on Twitter: @hmartin80