Gina Rodrigues Email Address

Executive Marketing Consultant

MemSQL delivers the leading database platform for real-time analytics. Global enterprises use MemSQL to achieve peak performance and optimize data efficiency. With the combined power of database, data warehouse, and streaming workloads in one system, MemSQL helps companies anticipate problems before they occur, turn insights into actions, and stay relevant in a rapidly changing world.

As a tech business executive my passion is shaping corporate narratives for disruptive and innovative brands in B2B tech and B2C sports tech. I help SaaS B2B businesses accelerate growth. I build and manage marketing teams that establish market leadership, brand awareness, and differentiation and create revenue. I leverage social media to influence the influencers through clear, succinct, and transparent communications. Areas of Focus: • Hands-on marketing experience in: Product and Field Marketing, Demand Generation and Marketing Operations. • Design and creatively deliver Go-To-Market and product strategy, KPIs, and budget, prioritizing ARR growth and strategic projects. • Build brand and marketing programs that lead to category leadership. • Facilitate successful strategic partnerships, account management, on boarding and customer journey success. • Own end-to-end marketing performance focused on brand awareness, demand generation, ABM, SEO/SEM, PR and AR, conversion, and pipeline. Includes experience to designing and executing multi-touch campaigns, lead nurturing, and ongoing optimization with focus on understanding buyer personas and utilizing data insights for targeting successful marketing channels to achieve goals. Focus on digital transformation. About Me: My superpower is my ability to help scale companies. I focus on cultivating and maintaining deep relationships and creating new opportunities to think beyond what others are doing in the marketplace. I say “yes!” to designing Go-To-Market models and high value marketing programs that are focused on awareness metrics and testing/iterating ideas based on data insights. I love a good Campari on the rocks and I express my love of great food through my blog on www.bowllicker.com. Bowl Licker is my blogger’s playground as I aspire to merge my passions – food, technology, and storytelling.