Evan Wix Email Address

Senior Media Planner

Martin Retail Group is the Gold Standard in Dealer Satisfaction. Since the inception of the LMG process, our groups have always delivered the hightest levels of dealer satisfaction. We realize that every General Motors dealer has a choice when selecting a marketing partner and we couldn't be happier. This attitude has earned us the honor of being selected as General Motors Preferred Retail Provider.

Experienced professional with over eight years of ad agency experience. Expertise in designing media plans and media buys with extensive knowledge of broadcast, digital, SEM, print, and out of home mediums, including for Hispanic. Client spectrum includes political, automotive, recruitment, financial, real estate, education, healthcare, tourism, public utilities and retail. Experience with EAS, Kantar, Simmons, Media Monitors, Tactician Mapping, Strata, SBMS, Nielsen Stellar and Adviews, Workhorse Media Tools, Smart Plus, SQAD, Qualitap Media Research Software and Microsoft Office. Specialties: Media buying, planning, rate negotiation, billing.