Senior Marketing Manager
Lifetouch photography, portrait studios, preschool, school and church offerings and services.
Strategic, innovative, visionary – marketing manager focused on creating and promoting value for internal and external customers. As the Marketing Manager for Lifetouch Church Directories and Portraits, I lead a team to develop innovative and integrated marketing plans to effectively communicate and promote our products, services, and brand. ► Marketing strategy development and execution ► Sales promotion development and management ► Ecommerce strategy, development, and execution ► New product development, training, promotion, launch ► Integrated promotions; email, direct sales, social, digital ► Market research, voice of customer management Executing best-in-class promotions and skillfully managing all facets of the marketing mix with a passion and focus on achieving results, profitable growth, and providing outstanding customer experiences. ► Proficiencies: Salesforce.com, Marketing Cloud, Selligent, Pardot, inMoment, SalesLogix, WebEx, and Microsoft Office Suite Contact me at kwalters@lifetouch.com 952.826.4018
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