Nicanor Lucero Email Address

Senior Manager of Store Planning and Facilities

Our Core Values are those we're most passionate about. In an ever-changing world, they remain constant. They're not descriptions of the work we do or the strategies we employ to accomplish our mission. Instead, they underlie our work, how we...

I've worked for Lids Sports Group for 17 years under the mentorship of Rich Zoellner. I started as a Store Manager and worked my way up the Corporate and now manage assets of over 1200 locations. I'm passionate about making a difference everyday for our field operations team!