Senior Manager, Process Excellence
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Accomplished, Wine and Spirit Executive with a 20-year record of success developing and leading strategic marketing initiatives in an ever-changing, robust environment. Insightful front-runner with acute business acumen and knowledge in business networking, promotional product development, and market penetration; excel at commanding market respect, enthusiastically aligning business partnerships, generating product revenue, and exceeding growth goals. Solid history of success encapsulating the sales sphere: product promotion, budget administration, distributor acquisition and retention, key account growth, direct response marketing, and partner/brand marketing. Areas of Expertise: •Strategic Marketing and Implementation •Market Penetration and Networking •Product Branding / Merchandising •Distributor Management •Account Development / Negotiations •Event Planning / Function Management •Operations Analysis / Process Redesign •Staff Development Programs •Momentum Building and Leadership
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