Director of Customer and Field Insights
Isagenix International, LLC (Isagenix) provides healthcare products for energy, performance, weight loss, health creation and healthy aging. The company's products include cleanse products, nutrition products, and skin care products. Cleanse products include herbs, vitamins and minerals that aid cleansing to accelerate the removal of impurities from the body and nourish the body with vital nutrients to revive health. Its featured skin care products and nutrition products are a combination of natural ingredients and advanced technologies that maintain health of the skin. The company markets its products through an independent network of associates in the US, Australia, Colombia, Hong Kong, Canada, Puerto Rico, New Zealand, Vietnam, Singapore, Taiwan, Mexico, Malaysia and Indonesia. Isagenix is headquartered in Gilbert, Arizona, the US.
Consumer Insights leader with nearly 20 years experience on both client and supplier side. Career represents a steady progression from gaining expertise in various methodologies to managing a team of CI Senior Managers and influencing marketing and sales strategy via the consumer voice. Extensive experience in applying Consumer Insight methodologies for both strategic and tactical purposes especially in areas of Innovation/New Product Development, Packaging and Advertising Research, Market Structure, and Segmentation.Specialties: New product development, advertising strategy and research, brand tracking, packaging development, product improvement/renovation.
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