Global Marketing Campaign Development Manager, Global Fraud and Identity Solutions
Agility, precision, endurance, quality—The Insitu team holds these attributes as our highest priorities in delivering complete satisfaction to our customers. Since we started from humble beginnings in a small Silicon Valley garage in 1994, Insitu has aimed to become the gold standard in the unmanned aircraft industry and succeeded in doing so thus far thanks to our talented base of employees and the vision of our leadership.
Senior professional with more than 15 years of experience leading global marketing teams and programs for high tech B2B and SaaS companies. PMI certified PMP. Demonstrates success in building and executing strategic, integrated marketing plans and multifaceted, targeted online and offline campaigns to drive both broad based and account based marketing (ABM) responses, conversions for demand generation, and increases in the global sales pipeline. Highly skilled at developing and managing a global campaign calendar that delivers dynamic and tangible results, while appropriately delegating large, complex and dependent projects to meet departmental goals. Possesses a unique knack for establishing marketing processes from scratch, such as program increment (PI) planning and global webinar programs. Enjoys collaborating to achieve objectives in an innovative, fast-paced environment. Core Competencies: - Ability to rapidly learn new products and technology - Strong organizational and analytical skills. Solves problems creatively and resourcefully. - Excellent interpersonal, verbal and written communication - Highly collaborative within a team environment and capacity for self-directed work - Turns complex concepts into a clear, jargon-free narrative - Proven experience managing teams and global programs - Talent for implementing and managing marketing processes such as campaign models and agile methodology. - Extremely proficient at developing relationships across internal teams and external vendors Skills: - PMP - B2B SaaS - ABM - Project management tools (Jira, Basecamp, Rally, Workfront) - Salesforce and marketing automation - Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams) - Global marketing strategy and plans - Multifaceted, targeted online and offline campaigns - Project and program management applying predictive (waterfall), agile and/or hybrid methodologies - Brand positioning and management - Tracking and reporting systems to evaluate the impact of the marketing plan - Budgeting, forecasting and tracking
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