Michael Price Email Address

Chief Operating Officer

The history of INOV8 Technologies plc goes back over 75 Years. This company, previously the Assembly & Test segment of Lucas Industries, has a proven history as a global supplier of fuel system test and calibration lines to Tier 1 diesel and gasoline injector plants. Over 100 million injectors worldwide are annually tested on INOV8 equipment.

A global marketing and commercial director with over 20 years sports and lifestyle experience (CMO in non Japanese company.) Track record of increasing market share and profits. Inspiring leader who helps teams deliver exceptional results. Core competencies: Global and regional business planning P&L accountable Commercial process improvement Change management - significant turn-around in critical countries Sales presentations and negotiations NPD Budget management Inventory control Contract negotiations Communication planning - digital, TV, print, OOH, radio, POS, PR, events, sponsorship Merger management Team leadership and coaching Development of company values