Bjorn Andersson Email Address

Marketing and Business Development Executive

Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., provides information technologies, services and solutions that help companies improve IT costs and agility, and innovate with information to make a difference in the world. Their products, services and solutions are trusted by the world's leading enterprises, including more than 70% of the Fortune 100 and more than 80% of the Fortune Global 100.

Leader in Internet of Things (IoT) and Industries Marketing, accelerating go-to-market (GTM) for innovative solutions that combine Big Data analytics, IoT and deep industry expertise to ultimately enable safer, smarter and healthier societies. Providing a unique blend of Marketing and Business Development skills with a strong technical foundation and international experience. Proven ability to build and execute on strategies and plans to build a business and bring products & technologies to market. Grasping even the most complex technical concepts. Demonstrated ability to translate technology into customer benefits and communicate to diverse audiences. * Long experience in driving cross company, cross functional strategic initiatives with a clear business objective and focus on execution and bottom line results * Proven ability to improve business performance of teams and programs, even in adverse business climates * Multiple examples of creating and launching high visibility brands and marketing platforms that have received industry awards * Pioneered the programmatic use of new media and social media methods for marketing, social selling and community building for established industries * Deep expertise in High Performance Computing (HPC), Grid Computing, Visualization and Technical Computing - reaching into technologies and uses that have partly evolved from there, such as Cloud Computing&Storage, Big Data and Virtualization * Experienced in creating strategic partnerships and mergers&acquisitions (M&A) Founded the Artair Group to provide consulting services, advice and expertise in Product Marketing/Management and Business Development. Specializing in defining and bringing new high technology products to market and in building communities that drive sustainable business for them. Specialties: Business Development / Product Management / Product Marketing / Market Development / AR&PR / Community Building / Communication / Product & Technology Evangelism / Project Management / General Management & Leadership / Strategic Planning