Vice President Direct to Consumer, Ecommerce and Digital Subscriptions
GoPro (NASDAQ:GPRO) is transforming the way people capture and share their lives. What began as an idea to help athletes self-document themselves engaged in their sport has become a widely adopted solution for people to capture themselves engaged in their interests whatever they may be. From extreme to mainstream, professional to consumer, GoPro enables the world to capture and share its passion. And in turn, the world has helped GoPro become one of the most exciting and aspirational companies of our time.
An inspirational digital leader with a proven track record of driving P&L growth for direct to consumer businesses, launching innovative end-to-end digital experiences, and leading a high-performing, global team. Key areas of expertise include telling digital brand and product stories, launching multi-channel experiences on a global scale, and leading Ecommerce, Digital Subscription, and Retail business units.Functional expertise includes digital acquisition, CRM, digital user experience design, technical architecture and development, digital merchandising, order management, fraud and payments, and analytics.
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