Senior Manager, Engineering
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Innovative digital marketing executive with over 10 years experience in optimizing online marketing channels and implementing digital analytics reporting. Proven track record of successfully launching and growing a wide range of online marketing initiatives for increased traffic and conversions. Marketing initiatives include holistic search engine marketing, local search optimization, paid search campaigns, social media advertising, and multivariate testing. Led the optimization efforts for highly profitable ecommerce companies as well as small to medium size businesses. Specialties: Search Engine Optimization (SEO), Search Engine Marketing (SEM), Content Marketing, Certified Google Adwords & Analytics Specialist, Site Catalyst Specialist, Quantcast, Comscore, Internet Marketing, Online Marketing, Social Media, Social Media Optimization (SMO), Web Analytics, Inbound Marketing, Enterprise Level SEO, In house SEO
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