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Lorna Wood Email Address

abcde@genomichealth.com

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Job Title

Retired

Company
Genomic Health

Learn more about Genomic Health's life changing work, transforming treatment decisions and outcomes in cancer delivering clinically actionable diagnostics and services.

Bio

With in-depth product management and marketing experience that spans industries, products, technologies and markets, I have helped B2B healthcare and technology companies create marketing strategies that use integrated communications processes to bring new products to market. Having held various product management and marketing communications roles at small to mid-size companies including business units of several Fortune 500 corporations, I am a skilled marketer with progressive leadership experience and a diversified background, who thinks strategically and acts tactically. Major strengths include being a team developer who can coach, counsel and educate a group to achieve goals and cross-functional product launch planning from inception to implementation. Career highlights include: •Led over 75 successful cross-functional medical device and computer hardware product launches •Developed and implemented integrated strategic communications plans resulting in 25% increased awareness across key stakeholder audiences •Initiated integrated internal and external communication vehicles through marketing automation and social media •Achieved 34% cost reduction working through cross-functional commercial and operational teams to resolve complex customer problems

Last University
Attended University of San Francisco
Location
Based in Napa.

Other people working at Genomic Health:

Wendy LaiMarketing Communications, Marketing Operations, Marketing Events Consultant
Jennifer MaySenior Director, Human Resources, Commercial
Kaylen JacobsonSales Training Manager
John Curran*******@genomichealth.com
Kim MceachronChief People Officer
Melanie Thistle********@genomichealth.com
Natali GulbahceAssociate Director of Bioinformatics
Judith VacchinoSenior Director , US Breast Marketing
Steve PlazaSenior Director, Quality and Release Engineering
Megan RothneyProduct Management and Business Strategy
Frederic PlaChief Operating Officer
Ellen BeasleySenior Vice President, Product and Services Research and Development, Business and Product Development
Viola NgSenior Director, Digital Marketing
Mark LeeSenior Vice President and Global Head for Personalized Healthcare, Product Development
Matthew DeckerSenior Director Program Management
Chris RankinInformation Security Operations Engineer
Jeff GralappDirector, Marketing, US Urology
Laura Aoki ClarkTechnical Communications Associate Director, Global IVD Applications Support
Policy******@genomichealth.com
Brad ColeLife Sciences Executive; Now Chief Operating Officer
Dave GreenSenior Director Information Technology
Craig GuinassoSenior Director, Technology and Cybersecurity
Chris YoumansChief Technology Officer and Vice President Operations
Emily FaucetteSenior Vice President, Corporate Communications and Investor Relations
Darrell Moore******@genomichealth.com
Leonor SchroederBudget, Planning, and Operations

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