Vice President Marketing
Fresh Thyme Farmers Market is a full-service specialty retailer focusing on value-priced fresh, healthy, natural and organic offerings. It boasts an extensive produce department with organic and local fruits and vegetables, a natural meat department, healthy deli foods to go, bakery goods, 400 bulk food bins, dairy and frozen, and health supplement products.
Skilled marketing executive, builds revenue and profit. Effective problem-solver. Recognized for consensus building, C-level leadership, team development. Expert brand builder and storyteller -- finding the truth of each brand and amplifying it across consumer touchpoints to drive sales. Drives critical components of business success, including P&L management, budgeting and planning. Analytics and ROI driven, ensuring efficiency and effectiveness. CRM evangelist and strategist with a focus on connecting with customers and personalizing communication to drive profitability and LTV. Experienced in website development and e-commerce. Expert at developing and deploying successful brand and promotional campaigns -- digital media, social media, broadcast, print, email, OOH. Key competencies include: - Digital, Social Media & Email - Website Development - Customer Analytics and CRM - Team Development & Mentoring - Traditional Media - Print & Direct Mail - Brand & Marketing Strategy - Agency Relationships and Management
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