Scott Rosenblatt Email Address

Managing Director, Head of Marketing

Fitch Group is a global leader in financial information services with operations in more than 30 countries.

Consultative and analytically-driven marketing, digital and product development leader, adept at building and managing global, full stack marketing functions and go-to-market initiatives across financial services, fintech and capital markets. Skilled at shaping compelling brand narratives, reimagining digital ecosystems and marketing to behavioral change, with experience leveraging data and technology to enable smarter, contextual, and more targeted marketing, branding, communications and business development activity, aligned with commercial objectives. Additional areas of expertise include: Marketing strategy | Website and Digital Platform Development, Modernization | Digital Strategy, UX, CX | SEO & SEM Strategy | Design & Advertising | Social & Brand Ambassadorship | Account-based, Persona-based and Influencer Marketing | Product Marketing, Engagement, Deepening | Sales Enablement |Content Development, Content Marketing, Content Distribution, Content Curation & Taxonomy | ESG & Sustainable Finance Products & Solutions | Alternative Data | B2B & B2B2C Financial Services & Solutions Marketing |B2B SaaS Product Monetization | Debt Capital Markets | Change Management