Andreas Herr Email Address

Marketing and Business Development

Filson continued to make his goods from the best materials obtainable, and guaranteed every piece of merchandise. If he didn't stock an item a customer needed, he custom-made it for him. Filson's name became synonymous with reliability, satisfaction and honest values. By the 1960s, Filson' reputation as the premier outfitter for outdoorsmen had spread around the globe. In addition to being stocked by retailers of quality outdoor wear, Filson garments were being ordered by mail from places as far away as Greenland. The goods we quote must not be confounded with the cheap and vastly inferior grade with which the market is over-run. Such goods are not only useless for the purpose for which they are intended, but the person wearing them would be better off without them.""

I care deeply about the work i do and who i do it for. I started my first company while still in college, which led me down a path of entrepreneurship before being recruited into the corporate space. I’ve been fortunate to work for well respected category leading global brands that i love and have a lot of passion for. This dual experience allowed me to develop a unique POV that can be helpful to any brand trying to grow its consumer business while maintaining a strong connection with its core values and audience. - Deep expertise in traditional and digital consumer product marketing- Experienced team leader—direct, cross functional and agency relationships- I love to lead but know when to follow- Expert in paid, earned and owned media - Strong eye for creative and brand- Metrics driven but don't forget the art- Excellent communication skills- Passion for creative culture- People person