Business Development, Director
Optimize & test ads, layouts, & make decisions using artificial intelligence to increase website ad revenue & UX. Google Adsense, AMP & Publishing Partner.
I am a builder. As a Product Manager, I built a search and contextual ad platform that can trace its roots back to BidSmart by LookSmart. As Head of Social, I built a SoLoMo innovation funnel that in 2010 amongst other things enabled Europe's SMBs to realise the Facebook opportunity. As BD, Director, I built an alliance and partnership programme to support the Branch ecosystem. Now, I'm building a next-generation rewards publisher at AppLovin, Array.
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