Kat Gerlich Email Address

Director of Creative Services

We create solutions for treating cancer and brain disorders, helping clinicians deliver personalized care for every patient

Capitalizing on integrated marketing strategies to increase market share, my career has primarily focused on medical marketing and communications. A highly resourceful executive with a gift for solving complex problems in a fast-paced environment, my expertise helps shape healthcare market landscapes through honest, imaginative communications and creative business solutions. I enjoy identifying new market opportunities and fine-tuning the customer experience to boost profits in a service oriented environment. In developing and implementing innovative programs to drive profitable growth, I have managed and collaboratively consulted with a variety of teams and practitioners across myriad specialties to further individual, team and organizational success through strategic positioning, brand development, process improvement and a superior customer experience. Expertise: Business growth strategies and implementation tactics, marketing and communications, customer lifecycle relationships, leadership and resource management, advertising and promotion, public relations, brand evolution, social media marketing, content creation, website, presentation and public speaking, webinar and video production, event management, training and education, consultation and coaching, sales and negotiation. Software skills: CRM, Microsoft Office suite, Photoshop, InDesign, Salesforce, learning management systems, Marketo