Senior Vice President, Performance Marketing
According to a new Dice analysis, some of the nation's largest tech hubs have seen increases in the number of postings for tech jobs| others, not so much.
If you don’t know where you’re going, it’s hard to get there. True both in life, and in marketing. Though my undergraduate degree is in Neuroscience, I found marketing after an internship in college and knew where I wanted to go. With 7 years of progressive roles with increasing responsibility, I am a well-rounded marketing professional with a particular expertise in digital marketing. I’ve led national award-winning integrated marketing campaigns from strategy to execution. I build strong relationships internally and externally to foster a collaborative environment and produce great work. Key competencies include: Marketing Strategy, Digital Marketing, Leadership, Agency Management, RFP Management, Vendor Management, and Cross-Functional PartnershipsFunctional expertise includes: CRM, Email, SEM, SEO, Programmatic, Web Analytics, Data Analysis, Budget Management, Forecasting, Modeling, eCommerce, Events, A/B/n Testing, Mobile, Social Media, and Market ResearchPlatform/Technology experience includes: Adobe Omniture, Google Analytics, Monetate, ReturnPath, Responsys, CheetahMail, Adobe Mobile Services, Adobe Target, Conductor, JIRA, Basecamp, Trello, SurveyMonkey, HootSuite
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