Senior Database Analyst
DailyMail.com is a publishing company that founded in 1896.
I am an experienced analyst and marketing professional with a proven track record of delivering results for a large B2C company. I have a detailed knowledge of online, offline and above-the-line marketing, databases, analytics, segmentation, targeting, data modelling, data auditing, multi-channel attribution, customer acquisition, paid search optimisation, creative agencies, mailings and fulfilment houses. I am an extremely reliable and adaptable team player with exceptional organisational, statistical and planning capabilities, who is also able to work accurately under pressure to meet and exceed challenging targets. I have experience of working within the Travel, Insurance and Financial Services, Publishing and Healthcare Industries. Key skills • Excellent project management, analytical and problem solving skills. • Planning and delivery of marketing campaigns across a wide range of media. • Effective budget management of multi million £ budgets. • Exceptional PC literacy across all MS applications. • Extensive knowledge and expertise of: SQL programming, SPSS Clementine and GeoExploit Mapping Software. • Strong interpersonal, communication & relationship skills.
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