Tony Wessels Email Address

Strategic Advisor and Business Strategist

LONDON, UNITED KINGDOM\u002d\u002d(Marketwired - Nov 1, 2016) - Convercent, the leading global provider of modern compliance management software, today announced the opening of its first UK-based office. The South Bank location will better serve the firm&#39...

High–performance executive leader with over 20 years of experience driving marketing results for business-to-business enterprise SaaS companies. A proven track record of providing marketing leadership to high-growth companies from early-stage pre-IPO to category leaders. I have a business-first philosophy which focuses on how marketing can drive the business: driving revenue, establish the company brand, and operational excellence (for scalability). Domain expertise: financial, security software, spend management, networking, and storage. Results-driven marketer with expertise in customer acquisition and retention to drive immediate sales pipeline growth and long-term market share using analytics, market segmentation and sales pipeline modeling. Demand generation programs include email marketing, web marketing SEO, SEM, social media, content marketing, and events. Customer-centric marketer focused on leveraging customer success to help accelerate sales, increase cross-sell/up-sell revenue and strengthen a company's brand. Work closely with CEO, executive team, and board of directors to establish the company as a market leader through positioning, messaging, analyst relations, and corporate communications. Dynamic public speaker and company evangelist to increase company awareness in the market. Presents at all levels from user conferences to major industry events. Additional areas of expertise include: product marketing, pricing, content marketing, sales enablement, corporate identity, digital marketing, corporate communications, and channel marketing.