Leigh Acton Email Address
@clinique.com
Vice President Digital Marketing and Consumer Analytics
Shop the official Clinique website for skin care, makeup, fragrances and gifts. Read reviews & get Free Shipping today. Allergy Tested. 100% Fragrance Free.
Digital marketing executive with over 10 years of experience leading online businesses. Able to translate analytics into actionable insights that drive reach, engagement, conversion & loyalty. In-depth knowledge of digital marketing: mobile, social media, email, search SEO/SEM, display, prospecting, retargeting, affiliate. Proven ability to grow online sales, increase profitability and acquire new customers. MBA ESADE & the Fuqua School of Business (Duke University) Ecommerce, marketing & business strategy P&L responsibility, budget planning Digital marketing, paid media and earned media, content strategy Social media marketing (Facebook, YouTube, Pinterest, Instagram, Twitter) Web analytics, Omniture, Google analytics, Hitwise, A/B testing Cross functional team management Digital technologies, mobile, personalization, community, loyalty, social media integration, social management, social media listening Fluent Spanish
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