Kristen Logan Alexander Email Address

Marketing and Product Technology Leader and CMO

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Technology marketing and product executive leading go-to-market strategy including messaging and branding, demand generation, product marketing, marketing and sales operations, public relations and customer evangelism for B2B technology companies. I have driven growth for enterprise SaaS businesses in fintech and cybersecurity as well as consumer businesses in gaming, and wireless applications and services. A leader in execution and building market leading teams within Fortune 100 companies and high growth startups. Analytical and creative, strategic and hands-on, I work side-by-side with my team to build the right engine to scale.Expertise in:➢Branding, market positioning & messaging➢B2B demand generation; pipeline marketing➢Content marketing➢Marketing & sales automation➢Campaign creative & agency management➢Corporate communications, media and analyst relations➢Hiring, team management & career development