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Laura Hainlen Email Address

abcdefgh@bsnsports.com

Job Title

Digital Marketer, Data Lover, Creative Thinker

Company
Bsn Sports

BSN SPORTS is the largest distributor of team sports apparel and equipment in the United States.

Bio

I’m a marketing guru that loves to engage customers with messages that best serve them. I achieve this by creating new and innovative campaigns by leveraging data analysis and customer behaviors to drive messages to the correct audience. I nurture and convert customers by building lasting relationships between brands and customers and delivering communications that drive engagement and increase revenue. I accomplish this by creating reoccurring and triggered email messages that include acquisition, retention, lead nurturing, life-cycle and transaction email campaigns. Data rocks and data management is super important - it’s the backbone of a company! I work with Developers and Product Mangers to set up numerous APIs, data flows and work within the ESP to audit, segment, create list and manage all data flowing in and out. I use testing methodologies, segmentation, and analyze data to optimize and improve marketing campaigns. I enjoy working with all types of people and have the skills to communicate between departments and work alongside all kinds of personalities. The digital world moves fast and I understand the importance of looking ahead to ensure our brands content is cutting edge by moving quickly but also staying efficient.

Last University
Graduated from University of Oklahoma
Location
Lives in New York.

Other people working at Bsn Sports:

Mechell GotelliVice President of Human Resources
Martin TevisPrincipal
Ken Caravati*********@bsnsports.com
Jaclyn RhoadsMarketing Specialist
Dan SalkeldSenior VP-Marketing
Scott AlthoffProduction Support Administrator
J. Oke****@bsnsports.com
Kurt HagenChief Innovation Officer and Executive Vice President
Kent LaberChief Financial Officer
Erik RiosDivision Manager
Ryan BakerRegional Project Manager
Loren MillerDivision Sales Manager
G. BriscoeDirector, Distribution
Vince CorderoDirector of Strategy and PMO
R. Walters********@bsnsports.com
Peter BlumenfeldVice President
Jim BistrowVice President
D. Miller*******@bsnsports.com
Jessica WilsonDirector of Financial Reporting
Tara SmithCircultaion Manager

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