Directeur Général, Marketing Et Service Créatif and General Manager, Marketing, Media and Creative
Individual with strong creative, entrepreneurial and innovative skills but also very oriented towards solid results. Expertise in marketing and communication, creative and sales developed over the last 20 years both within large and small private and public companies. - Excellent expertise in the marketing of products and services, creative direction processes. - Capacity to manage a number of situations and changes while simultaneously delivering results. - Strong knowledge of the best business practices acquired in large international firms (consumer packaged goods, medias and entertainment). - Strong leadership skills in developing employee and colleague performance. Specialties: Brand planning, creative process, branding and packaging, strategic insights, new product launch, sponsorship negotiation, brand positioning, branding/rebranding, promotion, experiential, 360 consumer connection.