David Jacobs Email Address

Senior Information Technology Manager Global Commercial Sales

Explore Beam's portfolio of premium spirits brands. Of all the wines and spirits that make up the beverage industry, Beam crafts dozens of the world's most in-demand & trusted brands.

Admired and experienced senior CRM strategist with a proven track record of delivering results. Unique career trajectory from field sales, equipment and merchandising, to sales planning, technology and marketing provides unparalleled business knowledge and the ability to anticipate the real-life strategic, financial, technological and training needs and challenges when migrating from a traditional sales and marketing environment to the data-driven, actionable and profitable insights of a well-planned and executed CRM platform. Possess strong presentation, relationship-building and negotiating skills to influence, manage and meet the often-competing objectives of cross-functional teams of decision-makers, influencers and peers whose cooperation and support are crucial to a lucrative enterprise-wide CRM system that delivers on KPIs. Well-versed in best practices of both SAP and salesforce.com, as well as the key partners in the CRM industry who provide the knowledge, training and support crucial to the success of either platform. Specialties: CRM Strategy & Execution Sales & Marketing Automation Saleforce.com & SAP Proficient Data Strategy, Governance & Management System Design, Development & Implementation Agile & Waterfall Development Insights & Analytics Data-driven Marketing Directed Selling Consultative Selling Customer Segmentation Multi-channel Marketing B2B Sales & Marketing Business Development Project Management Process Optimization Change Management Vendor Management