*** ALL BRANDS HAVE A STORY TO TELL . . . STORIES TOLD WELL CAPTURE CUSTOMER LOYALTY. *** As a corporate athlete, mass communications expert and award-winning marketer, I drive transformational global advertising and integrated marketing campaigns tied to tangible business growth, ROI and sustained Top 10 brand rankings. VALUE PROPOSITION: I thrive in balancing the art and science of marketing to help lead brands with exquisite positioning and storytelling that reach audiences and impress Wall Street. My passion is finding that unique story and creating simple but unique communications (advertising, PR, investor relations) that create lasting brand value and deliver growth. I leverage creative expertise and brand management experience with sound financial acumen and investor relations leadership tenures in the U.S. and Asia. MY PHILOSOPHY: Great positioning and branding are essential to company success. I agree with Peter Drucker who reminds us that MARKETING and INNOVATION are the only two basic functions of a business enterprise and that they produce results. The rest is all costs. Marketing is a business’s distinguishing and unique function. HIGHLIGHTS: ► GROWTH: Doubled revenues to $3B via concept-to-execution integrated marketing campaign as Intel Japan’s Marketing Director. ► BRAND MANAGEMENT: Led first-ever re-positioning of corporate brand identity of world’s #9 most valuable brand. ► CREATIVE EXCELLENCE: Recipient of BtoB Magazine’s Top Digital Marketers Award for branded content and winner of 5 Cannes Lions Awards for creative excellence. ► STRATEGIC LEADERSHIP: Led corporate restructuring of global marketing strategy and organization that reduced spending by $1B annually while improving marketing and brand indicators. ► COMMUNICATIONS EXCELLENCE: Recipient of NASDAQ Best in Investor Relations Company Award from over 2,700 companies and named Best Investor Relations Officer for Semiconductor Industry on 3 occasions.