Rob Demartini Email Address

Growth-Focused Marketing Leader

Armanino LLP (www.amllp.com) is the largest independent accounting and business consulting firm in California and the 29th largest firm in the United States. Armanino provides an integrated set of audit, tax, consulting and technology solutions to companies in the U.S. and globally. The firm helps clients adapt and change in every stage of business from start-up through rapid growth to the sale of a company. Armanino emphasizes smart technology; leading a cloud revolution of financial, operational, sales and compliance tools that are transforming the way companies do business. Armanino extends its global services to more than 100 countries through its membership in Moore Stephens International Limited - one of the world's major accounting and consulting membership organizations. In addition to its core consulting and accounting practices, Armanino operates two other divisions - AMF Media Group (www.amfmediagroup.com) and Financial Horizons (www.financialhorizons.com).

As a strategic and visionary marketing executive, I use a multifaceted, innovative approach to drive revenue growth, scale high-performing teams and lead the communication and execution of strategic plans. I am recognized for my ability to analyze and resolve complex problems by applying a strong business acumen and deep experience in cross-industry business development. A few notable career accomplishments of which I am incredibly proud include: - Driving a revenue increase of $6M within one year for Armanino LLP by implementing a robust mobile-first web presence that propelled its online search position and tripled its website traffic while quadrupling form fills due to optimized calls to action and qualified lead connections. - Elevating Armanino’s marketing-generated direct leads from 9% to 25% through a collaboration with a larger department driving one third of the company’s revenue. - Supporting $450M in revenue generation by leading merger integrations, pipeline monitoring, sales-focused leadership, and coordination with key partners to facilitate additional sales activities. - Reducing market confusion and attracting optimal prospects through a unique branding strategy that drove brand awareness, consistency and cohesive messaging. I am eager to expand my professional network and look forward to what the future holds. If you would like to connect, contact me at robdemartini@mail.com.