Chief Financial Officer
AppDirect powers millions of cloud subscriptions worldwide with marketplace, billing, reseller, and distribution solutions.
I'm a corporate finance professional with experience in advising internal and external clients by identifying opportunities, providing critical real time and on demand analytics, insights and analysis to make superior operating and strategic decisions.I have advised private and public companies on equity and debt financing in both public and private markets, mergers and acquisitions, and general corporate strategy assignments.My current role at a high growth technology start-up is to manage and coordinate global Accounting and Strategic Finance functions by leveraging business and financial data to improve strategic and financial decision-making across the organization. Finance team at AppDirect is responsible for forecasting business results and tracking performance versus plan, managing our liquidity position, designing and maintaining business processes to centralize data and enforce finance best practices. Furthermore, we continuously look to expand our capital base and flexibility by managing investor relations and engaging with new funding sources; provide financial assessments on acquisition, partnerships, new business lines and other strategic initiatives.
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