Corporate, Board, and Non-Profit Strategic Executive
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Lauded as a trailblazer, Rodrigo Sierra is a brand repositioning, media and public affairs expert with a proven record of developing innovative solutions for individuals, companies, governments and not-for-profits in challenging marketplace circumstances. Across a distinctive and award winning career, Sierra has been instrumental in achieving meaningful results in high-profile corporate, media, government and regulatory positions. His brand & crisis management expertise and experience in strategy, policy and organizational issues have equipped him to create and implement proactive initiatives that effect positive change with sustainable impact. His career has spanned industries & public, private and government sectors including: *Chief Communications and Marketing Officer, SVP, American Medical Association *Principal & Founder, Sierra Strategies *Chief Marketing Officer, Johnson Publishing Company *Vice President, Public Affairs, Integrys Energy Group *Vice President, Corporate Communications, Peoples Energy *Deputy Mayoral Press Secretary, Chicago Mayor Richard M. Daley *Reporter, Assignment Editor & show host, WGN Radio *Supervisor Affiliate News Services, ABC News Sierra is committed to community with a great interest in education and urban challenges. He served on the Chicago Board of Education and Teachers' Pension Fund during a time of great transition under Mayor Rahm Emanuel. In 2012, Mayor Emanuel appointed Sierra a commissioner of the Chicago Housing Authority where he serves as Board vice chairman and chair of the pension fund. He is a founding member of Nuestro Futuro, a partnership with the Chicago Community Trust; former board member of the Puerto Rican Arts Alliance and emeritus board trustee of the Goodman Theater. Sierra sits on the CMO Council North America advisory board and belongs to the CMO Club, and the Economic Club of Chicago. Sierra has an MBA from the Kellogg School of Management & a bachelor’s degree from Northwestern University.
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