Ann Beasley Email Address

Chief Marketing Officer

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Throughout my career as a senior executive, I’ve positioned organizations for industry leadership and facilitated business growth through a focus on marketing strategy and best practices. There’s nothing more motivating for me than to lead teams and drive initiatives that turnaround and elevate an organization’s performance. Whether building a marketing function, reimagining brands or developing capital investment models; I develop and execute strategies that demonstrate marketing’s impact on sales and top-line performance. Highly analytical, I develop marketing initiatives based on thorough market analysis and insights, determining the best direction to ensure the companies I serve remain competitive and are positioned for market leadership. As a people manager and colleague, my approach is collaborative and participative as I work across all levels and functions; aligning people and strategy to achieve objectives. I believe in investing in the individuals that report to me to help them achieve their highest level of performance. Agile, adaptable and always ready to broaden my span of influence, I’ve worked in a diversity of industries: Healthcare – Payers & Providers; Enterprise Computing; Security; Public Sector; B2B, B2B2C Industry Recognition: Named One of the 100 Women in Health IT to Know in Beckers Healthcare, Feb.2019 Additional Strengths Include: Brand Development ǀ Portfolio Management ǀ Integrated Marketing Plans ǀ Global Go-to-Market Strategy ǀ Demand Generation ǀ Market Intelligence