Director of Marketing and Consulting, Technology, Professional Services
AIM Consulting, an Addison Group company, is a rapidly growing leader in technology consulting services and solutions delivery that helps companies compete effectively in the digital world. AIMUas differentiation is its ability to build long term relationships with the best technology consulting talent in the region and to deliver end-to-end on business-critical initiatives with modern technologies and processes. Founded in 2006, AIM Consulting provides strategic guidance and scalable project teams in the areas of Application Development, Data & Analytics, Delivery Leadership, Digital Experience & Mobile, and Infrastructure, Cloud and Enterprise Service Management.
I am the Marketing Manager at AIM Consulting, a rapidly growing and nationally-recognized technology solutions and services company. I head the marketing department and am responsible for building and maintaining the AIM brand while creating, executing, and managing all marketing initiatives. I manage a small team and numerous vendors. My expertise is in content and digital marketing with emphasis on B2B. My skills include management of website design and development, marketing campaign ideation and management (sponsorship, email marketing, landing pages, advertising, etc.), writing and editing for thought leadership and case studies (and management of writers), project management, vendor management, search engine optimization, public relations and online reputation management. Tools: Hubspot, MyEmma, Mailchimp, SharePoint, Maxhire/Bullhorn CRM, Cision, Social Listening (Visible Intelligence, Sysomos, Radian6, etc.), Survey Monkey, Social Media (Twitter, Facebook, LinkedIn, YouTube, Google+), Google Analytics, AdWords, Webmaster Tools, WordPress CMS, Microsoft Office, etc.