Regional Vice President of Sales and Marketing
Aimbridge Hospitality is one of the nation's leading independent hotel investment and management firms. Operating over 200 Hotels and 27,000 rooms across 31 states and the Caribbean. With more than $750 million in annual revenue, and over 30 years of experience operating hotels and resorts.
With over 20 years in sales and marketing experience, Phifer joined Aimbridge Hospitality in 2004, where he has served as Sales Manager, Regional Director of Sales, and most recently, Regional Vice President of Sales and Marketing. Phifer has successfully created value for Aimbridge’s bottom line, producing results for properties exceeding GOP, Market Share, and RevPar Penetration across half of Aimbridge’s eight vertical categories. Under his leadership, Phifer’s hotels have been recognized as Hotel of the Year four times, and his team has been recognized as Sales Team of the year twice. Ron is also passionate about community outreach and mentorship and has been a member of Big Brothers and Big Sisters Lonestar, where he was named an Executive Board Member in 2019. Additionally, Ron has been an active member of the NABHOOD – National Association of Black Hotel Owners, Operators, and Developers since 2016.
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