Mark Williams Email Address

Campaign Manager

Adcetera was founded in Houston, Texas, in 1982. We bring long experience and proven insight to our work for clients large and small - work that ranges from single projects to campaigns and strategic relationships lasting for decades. As a company and as a group of individuals we are committed to excellence in the work we do and the services we provide. We are also determined to have as much fun as possible in the process - and share that spirit with every client who comes through the door, past the couch, and into our offices.

I’ve always built relationships. As an MWD field engineer for Weatherford, I developed relationships within the energy industry. As a sales director at Worldwide Power Products, I strengthened those relationships and formed others with local businesses, hospitals, and municipalities. Today, as a business development director at Adcetera, I’m the driving force behind new client acquisition, seeking out and developing client connections. Throughout my career, whether selling industrial hardware or developing strategic marketing campaigns, the end goal has always been the same: meet with people, learn their needs, and provide a solution. At Adcetera, I work with clients to determine what services are best for their business, and work with internal creative teams to ensure that the deliverables produced are in line with the client’s expectations and goals. In marketing and advertising, there are multiple layers to determining what a client needs, what will serve their business, and what will produce ROI, but it all goes back to building relationships. Drawing upon my years of working in service-oriented, client-facing roles I’m able to provide solutions designed to grow businesses, maintain client satisfaction, and produce results.