Cheri Macfarlane Email Address

Vice President Commercial Card Product Manager

Act-On Software is a Computer Software company which specializes in marketing automation, website visitor tracking, lead generation, demand nuturing, and campaign form.

Experienced and successful product management and marketing professional with strong record in executing strategic planning, vision, development and delivery of profitable business lending products to fulfill key initiatives. Excel in maintaining strong partnerships with market and corporate leaders; able to forge solid relationships and generate consensus among diverse groups. Skilled in analyzing market needs and developing products, policies and processes to meet strategic initiatives. Decisive and motivational leader with skills in team building and training.