Glenn Frantz Email Address

Director of Marketing

The American College of Physicians (ACP) is a national organization of internists -- physician specialists who apply scientific knowledge and clinical expertise to the diagnosis, treatment, and compassionate care of adults across the spectrum from health to complex illness.

Results-driven professional with successful record in planning, executing, measuring integrated marketing, communications, PR, digital, content, social media, branding programs. Versatile writer, editor. Strategist. Content developer, manager. Self-starter, problem solver. Cross-functional collaborator. Strong presentation, people skills. Team leader, mentor, executive counselor. Legal, regulatory compliance skills. Small to large companies. Specialties: • Marketing strategy, planning, execution, measurement • Communications programs, lead generation • Corporate, crisis, external, internal, communications • Shaping, translating vision into compelling messages • PR, thought leadership, advocacy, CEU programs • Social media, digital marketing • Content strategy, development, management • Positioning companies, products, services • Building, advancing, protecting brand reputation • Creative, high-impact, multi-channel campaigns • Effective issues management, mitigation • Creating aligned value-based propositions across markets • Content-driven websites, strategies, SEO, intranets • Digital assets, collaterals development • Integrating marketing, sales, business goals • Market research, analysis • Clear, consistent, engaging writing • Change management, HR, executive communications • Business, product, clinical, legal, regulatory collaboration Healthcare: Medical devices & services, pharmaceutical, biotech, pharmacy outsourcing, infusion therapy, diagnostic imaging, ultrasound, neonatal, perioperative / OR, patient monitoring, ventilation, anesthesia, Healthcare IT, EHR, acute care, hospital, outpatient, physician / clinician, home care, health reform, MACRA, population health, revenue cycle management, food safety Technology: Hardware, software, networking, mobile, SaaS, cloud, ASP, technology services