Cheryl Davis Email Address

Executive Vice President, Chief Financial Officer at Guided By Good, Inc

22squared is a full service advertising agency in Atlanta and Tampa with dedicated expertise in broadcast, digital, social, mobile and analytics.

Cheryl Davis is the Chief Financial Officer of Guided by Good, Inc, the parent company to 22Squared, Inc, and Trade School, LLC, with over 450 employees across the family of companies and offices located in Atlanta, GA and Tampa, FL. As an independent and privately-held company, Guided by Good relies on Cheryl’s vast Finance experience, sharp gut instinct, and unparalleled integrity to think three steps ahead on the future of the agency. On a day to day basis, Cheryl oversees the Finance, Legal, and Data Security teams while also collaborating with senior leaders on business trends, strategic planning, and results forecasting. And as a female industry leader, she is a role model both to colleagues and the next generation of young talent. Cheryl is a passionate mentor, a champion of people, and an ongoing learner. She is known for stewarding enormous financial decisions using both her intellect and her heart in equal measure - a trait rarely found in CFOs. In addition to her responsibilities at Guided by Good, Cheryl serves on the 4As (American Association of Advertising Agencies) Regional Financial Committee, and previously served on the board of Nicholas House, a local transitional shelter for homeless families.