Vice President Central Sales
ZEFR is the leading SaaS platform for brands, rights and content management on YouTube. ZEFR provides enterprise technology solutions for the world's most respected brands and the largest professional rights owners, allowing them to measure, leverage and engage fans of their content and products on YouTube. ZEFR helps partners understand fans, monetize IP, create awareness and build an audience on YouTube. Clients include adidas, Warner Bros., Sony Music, Real Madrid, Universal Pictures, Saturday Night Live, Hasbro Studios and more. ZEFR is headquartered in Venice, CA.
Online strategist and interactive sales executive with over 9 years experience in e-commerce, marketing & advertising with a proven track record of delivering results with brands direct and through agency relationships. I'm always interested in learning more about new and emerging technology, feel free to connect with me: justinmorrison1122@gmail.com Wide spread experience and training in the field of IP Networking Services, SaaS solutions, Cloud Computing, Advertising, Site Analytics, Site Personalization & Optimization. Skills include: -Solution Selling: Sandler Sales, VITO Selling, Miller Heinman -Cloud Based Advertising -Optimization best practices (AB, MVT & Segmentation) -Analytics integration & testing -Interactive marketing -Platforms -Media Planning: Owned, Paid, Earned -Publisher / Agency strategy -Rich Media concepts & execution -B2B & B2C sales -Building relationships in the field -F100 Key Relationships Specialties: - International Business Development - Digital Media & Social Marketing Platforms - Advertising - Load Testing - Managed IP Services - Advanced traffic routing - Website Monitoring / Application Monitoring - Web-based services, AdTech, SaaS, Web 2.0 & EC2 - Direct marketing, marketing analytics, SEO/SEM - Merchandising & Form Optimization- eCommerce & etail - Customer Experience Optimization - Website Optimization - Conversion Optimization
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