Executive Vice President, Head of Advertising Operations
ZEFR is the leading SaaS platform for brands, rights and content management on YouTube. ZEFR provides enterprise technology solutions for the world's most respected brands and the largest professional rights owners, allowing them to measure, leverage and engage fans of their content and products on YouTube. ZEFR helps partners understand fans, monetize IP, create awareness and build an audience on YouTube. Clients include adidas, Warner Bros., Sony Music, Real Madrid, Universal Pictures, Saturday Night Live, Hasbro Studios and more. ZEFR is headquartered in Venice, CA.
Experienced operations leader with a proven history of delivering responsible growth and scale in technology and media. A former sitcom writer turned operations and media junkie, I believe in finding the sweet spot of technology, people and process. Solving big problems is fun, even when you don't have the answer. Connecting the dots between sales, marketing, technology and operations means different things at different points in a company's lifecycle and you have to adapt depending on where you're at.
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