Vice President, Marketing and Communications
Vizient, Inc., the largest member-owned health care company in the country, is dedicated to serving members and customers through innovative data-driven solutions, expertise and collaborative opportunities that lead to improved patient outcomes and lower costs. Vizient's diverse membership and customer base includes academic medical centers, pediatric facilities, community hospitals, integrated health delivery networks and non-acute health care providers and represents almost $100 billion in annual purchasing volume. The Vizient brand identity represents the integration of VHA Inc., University HealthSystem Consortium and Novation, which combined in 2015, as well as the recently acquired MedAssets' Spend and Clinical Resource Management (SCM) segment, which includes Sg2. Headquarters are in Irving, Texas, with locations in Chicago and other cities across the United States.
Senior executive marketing and communications leader with over 20 years of corporate and agency experience with some of the world's most recognized and valuable brands. Expert in translating business objectives into winning marketing, branding, and communications strategies. Award-winning developer of innovative marketing programs that maximize investments and deliver profitable business results. Experienced in managing large teams, and driving cross-functional change across some of the largest global organizations in the world.Specialties: Branding, Advertising, Marketing Research, Product Commercialization, Product Marketing, Demand Generation, Marketing Automation, Marketing Communications, Digital Marketing, Corporate Planning, Positioning, Tradeshow/Event Management, Social Media Strategy, Segmentation, Organizational Development and Leadership, Mergers and Acquisition, Executive Communications, Public Relations, Sales Enablement, Database Marketing, Marketing Operations, Executive Communications, Employee Communications, Marketing Analytics, Customer Experience
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