Winnie Schuchman Email Address

Vice President Marketing

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring| and, the development and monetization of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.

Winnie Ng Schuchman is the VP of Marketing for UBM Tech’s Media and Event group, a portfolio of market leading brands such as InformationWeek, Dark Reading, Network Computing, Interop, Cloud Connect, Black Hat and GDC. With more than 25 years’ experience in b2b marketing, Winnie has comprehensive experience and expertise across a vast spectrum of marketing functions, from marketing communications and product marketing, to event management and field marketing. An extremely sales-focused marketing leader, Winnie has a proven track record when it comes to marketing ROI, the packaging of solutions and presentations, as well as content marketing. As the VP of Marketing focused on client marketing, Winnie is responsible for driving the group’s marketing strategy, demand and lead generation, brand and product messaging, and works hand-in-hand with the group's executive management team. Winnie is the founding publisher of CreateYourNextCustomer.com, an online resource for tech marketing best practices insights and advice – and now UBM Tech’s overarching demand and lead generation platform. Winnie is also directly involved in UBM Tech’s corporate go-to-market strategy and communications, working in close collaboration with the company’s CEO and CMO. Winnie has managed and led both marketing and event teams throughout her career.Winnie is a participant in UBM’s prestigious (invitation only) Americas Leadership Development Program, in partnership with Duke University’s Corporate Education.Winnie’s past experience includes marketing stints at CIMS (CMP Media’s Integrated Marketing Solutions) and Harcourt Trade Publishers. She graduated with a B.A. from the State University of New York at Stony Brook. Specialties: Marketing strategy, planning and executionLead generationEvent planningBrand managementProduct managementCommunications and PRHootSuite Certified Professional