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Renata Ferraiolo Email Address


Job Title

Vice President Marketing NA

Sc Johnson

SC Johnson Wax was added to Crunchbase.


Result-driven Marketing Executive with over 19 years of FMCG experience including brand management, strategy, storytelling, marketing capabilities, brand purpose/social cause marketing, sales and marketing commercialization. Winner of 5 Cannes Lions in 2017, including a Golden Lion. Large experience in leading cross-functional teams. Passionate about building brands, developing and coaching people. Worked for Developing Markets(Brazil – 3 years) and has been working for the Developed Markets (EUA, Europe, Australia, NZ and Japan) for the last 16 years (8 years Consumer Goods United States marketing, 6 years in Europe and 2 years Global). Areas of strength include: Strategic Thinking, Brand Building, Brand Management, Consumer Insights, Innovation, People Management, Analytical Skills, Relationship Management and Global Perspective.Specialties: Global Brand Management, Brand Equity, Advertising, Promotion, Storytelling, Wiring Processes, Ecommerce, Digital, P&L Management, Coaching and Developing, Team Work, Leadership, International Business.

Last University
Graduated from Pontifícia Universidade Católica do Rio de Janeiro
Is based in Racine, Wisconsin.

Other people working at Sc Johnson:

K. Hauer******@scjohnson.com
P. Wilson*******@scjohnson.com
Jeffrey Waller*******@scjohnson.com
S. Kalra******@scjohnson.com
Mark MartinSenior Vice President New Ventures
S. Brownell*********@scjohnson.com
S. Johnson********@scjohnson.com
M. Salazar********@scjohnson.com
A. Kassam*******@scjohnson.com
E. Leblanc********@scjohnson.com
A. Briceno********@scjohnson.com
D. Meuleman*********@scjohnson.com
D. Lloyd******@scjohnson.com
P. Baur*****@scjohnson.com
Brian TippettCustomer Marketing Director Air Care
Faye GilbertDirector Human Resources Business Partner Northern Group UK, Sweden and Norway
G. Smith******@scjohnson.com
Julie TennieManager, Benefits Planning
G. Holtz******@scjohnson.com
I. Nowak******@scjohnson.com
A. Paul*****@scjohnson.com
I. Grbavac********@scjohnson.com
R. Breton*******@scjohnson.com
J. Hayes******@scjohnson.com
T. Howard*******@scjohnson.com
W. Lindley********@scjohnson.com

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