Daniela Lobo Email Address
@sapientnitro.com
Global Digital Marketing and Customer Experience Director
And the (proposed) future of Augmented Reality at Google
Marketing executive with proven track record and 15+ years of experience in high-tech and consumer packaged goods industries. Managed brands as Nokia, Coca-Cola Light, Kodak, Dentyne and Halls ranging from US$80MM to 4B in revenue and delivered profit, market share and brand equity growth. Directed 16+ staff members across departments and managed advertising, online & promotional budgets of U$60MM. Fluent in Spanish, French, Portuguese and English. MBA from Kellogg School of Management. Specialties: Online Marketing, Advertising, Media, Innovation, Channel Knowledge and Organizational Leadership and Change.
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