Wes Godwin Email Address

Marketing Co-ordinator Contractor

In its final week as an independent company, we reflect on the legacy SABMiller leaves the beer industry.

Strategically focused marketing professional with a passion for building authentic and engaging brands. Proven expertise in global brand strategy, premium brand building, brand repositioning, creative development, sponsorship and new market expansion. KEY SKILLS Brand Management – Extensive brand management and TTL creative development expertise across a breadth of industries, platforms, media and cultures Strategy – Strategic brand development across Global and local brand portfolios, including innovation, pricing, segmentation and new market expansion Multi-Industry Experience - Across alcohol, FMCG, telecoms, sports and financial industries, in both agency and client-side roles Leadership – Demonstrated experience in leading and influencing senior stakeholders, from global board level to regional heads, internal cross-functional teams, local market leads, as well as agency teams. Commercial - Commercial planning and management of global brand budgets, driving ROI and profitable growth Mentorship - Mentor for Virgin StartUp, the not-for-profit that supports entrepreneurs