Director, Industry Marketing
Plante Moran is the nation's 14th largest certified public accounting and business advisory firm, providing clients with financial, human capital, operations improvement, strategic planning, technology selection and implementation, and family wealth management services
As Marketing Director for Plante Moran, I’m fortunate to lead a team of 25+ industry, service line, and regional marketers responsible for driving demand generation and marketplace growth. With 20 years of progressive experience in the professional services industry, I focus on building scalable integrated marketing strategies that increase firm relevance and achieve revenue goals. Colleagues and clients know me as a strategic and analytical decision maker, committed staff developer, and adaptable problem-solver. My expertise includes: • Integrated campaign planning • Issues-based content strategy • Demand generation • Marketing planning • Marketing technology selection • ABM • Sales enablement Got a growth challenge? Let's talk.
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