Vice President and Senior Marketing Manager
Pershing provides the resources and solutions that financial services firms, institutional investors, managers and advisors need to succeed.
Accomplished marketing professional with proven experience overseeing content development for financial products and services. Leverages expertise as both a leader and individual contributor, managing the end-to-end marketing program lifecycle from concept to launch. Adds value in digital advertising, engages an audience to drive product adoption and effectively communicate complex product information into easily understandable concepts. CORE COMPETENCIES ● Marketing Content Creation ● Marketing Program Management ● Digital Marketing ● Cross-Functional Collaboration ● Creative Marketing Decision-Making ● Full Marketing Lifecycle Oversight ● Team Leadership & Management ● Strategic Planning & Execution ● Increasing Client Engagement ● Continuous Process Improvement
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