Gordon Locke Email Address

Global Brand and Integrated Marketing Services Executive: Strategist Practitioner Leader

Pace is a leading creative agency that develops brand storytelling experiences that move audiences to action. We believe there is power in why, and it serves as a creative catalyst for ideas and insights

I have had the privilege of leading great enterprise marketing, brand development and technology solutions teams, from crafting growth pathways, global brand strategy, data services offerings, SaaS, mobile and retail e-commerce solutions to building portfolio marketing teams with large multinationals. I can deliver across a spectrum of disciplines such as brand DNA re-boots, tech/UX innovation, strategic sponsorships/partnerships, go-to-market planning, integrated brand storytelling, mobile-first marketing, B2B sales enablement, lead generation, strategic planning, and customer loyalty marketing. Verticals where I have direct experience include financial services, insurance, IT, industrial, retail, outdoor, fashion/lifestyle, consumer goods, travel and transportation. I have traveled to 40+ countries and have a large, active and highly-valued network of trusted peers, clients and partners. Focal points are: Leadership: Have proved throughout my career the ability to tackle complex business challenges, develop winning customer relationships, work globally across cultures while keeping employees motivated. Strategy: Multi-industry expert in voice of the customer, e-commerce, customer experience, marketing management, "social business", online marketing, brand shifts and B2C/B2B market trends, able to command a breadth of skills to promote new ideas and innovation. Creativity: Known for taking a stand for creativity at times when it is not seen as an asset in solving a problem. Ability to help others always visualize results and a path forward. People Development: Accomplished mentor, coach and partner to my teams. Experienced in developing talent, cross-functional and matrixed leadership and employer brand development, putting people first Consulting: Can serve as an advisor and I employ a consultative and diagnostic thinking approach to my work.