CMO and Senior Vice President Global Brands, Marketing and Design
Marchon Eyewear, Inc. is one of the world's largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, Calvin Klein platinum, Calvin Klein Jeans, Chloé, Columbia Sportswear, Diane von Furstenberg, Dragon, Etro, Flexon®, G-Star RAW, Karl Lagerfeld, Lacoste, Liu Jo, Marchon NYC, Marni, MCM, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, Skaga, and Valentino. Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.
GLOBAL BRAND BUILDER, SENIOR MARKETING LEADER P&G-trained business and marketing leader with proven track record of growing brands and teams on a global scale. Powerful combination of CPG + prestige/luxury leadership experience and skill base, transforming multi-billion retail sales brands like Pantene Pro-V, HUGO BOSS & Calvin Klein. Omni-channel brand leader with passion for integrated marketing, storytelling, digital transformation & innovation, agency management and spend efficiency. Creative, curious, strategic and energetic problem solver, thriving in structured and entrepreneurial environments alike. EU citizen, US permanent resident/green card holder, multi-lingual, well travelled and culturally aware. QUALIFICATIONS SUMMARY Global, Regional & Local Brand Management | P&L Management & Margin Expansion | Digital, Social Media & Content Development & Integration | E-Commerce | Brand, Portfolio & Omni-Chanel Strategy Development | Brand Positioning, Identity & Architecture | Integrated Communication Development | Consumer Segmentation & Insights Development | Media Strategy | Agency Management | Innovation & New Product Development | Licensing | Celebrity Endorsements | Visual Merchandising & POS Design | Process, Productivity & Efficiency Improvements | Talent Development | Mentoring